Overview
Most people think they’re “bad at AI”, when actually they’re under-briefing it. A full-day workshop for business professionals who use chatbots but want dramatically better results, without going technical. We close with a ‘Promptathon’ to lock the skill in.
What this course covers
- How LLMs work: enough to prompt them well
- What makes a prompt strong (and what makes it fail)
- The RTCCO framework for clear, structured prompts
- Exercises throughout, not just theory
- A team Promptathon to lock the skill in through repetition
- Real business examples, not abstract puzzles
What participants will need
- A laptop with internet access
- A standard AI chatbot account (free tier works)
- Some experience using AI chatbots
- A few real work tasks to practise on
Who it’s for
- Business professionals already using AI but hitting limits
- Teams wanting a shared prompting standard
- Anyone whose work depends on better AI output
- People who’d rather get good than just get by
By the end
- A working command of structured prompting using RTCCO
- Dramatically better, more consistent AI output
- Confidence to brief AI properly, every time
- A skill that compounds across every tool you use
Why TrainAI exists
TrainAI was built by Heather Murray – BBC and UK government AI advisor, regularly featured in Forbes, and founder of AI for Non-Techies.
After years of delivering AI training to organisations like Johnson & Johnson, GSK, Toyota, and the House of Lords, she kept hearing the same thing from other trainers: “I know AI matters, but I don’t have the time or the confidence to build courses from scratch.”

Frequently Asked Questions
£10k+VAT per year for the core licence. Corporate AI training days typically bill £1,000–£2,500+, so one delivered day covers more than a month of membership; for a team of trainers the maths compounds quickly. We won’t promise you’ll land clients within 90 days, anyone who does is over-promising, but the unit economics are transparent and you can run your own numbers.
Yes, for an annual individual Licence, it costs £10k + VAT. However, you’re able to add up to 3 additional team members at £2,500 + VAT per person as an annual fee. You’re able to select a team option on sign up or add team members after you’ve purchased your Individual annual licence.
Yes, you need to sign up for the annual licence (12 months) and select the pay by monthly instalment option. The cost will be £840 +VAT per month.
Yes, a little. If you pay upfront at the cost of £10k + VAT you’ll save £96 overall.
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Your membership includes the full course library, presentation templates, trainer tools, community access, weekly Mastermind calls, and quarterly updates. One annual licence.
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